Sempre és benvingut qualsevol estudi seriós que reflecteixi la situació i tendències de qualsevol sector dins del Màrqueting Digital. En aquest cas podem disposar dels últimes dades del eCommerce a Espanya gràcies al recentment publicat ‘I estudi annual eCommerce’ de IAB Spain. Partint de dades anteriors facilitades per l’ONTSI (2011) i CMT (2012) l’estudi corrobora […]
Actualitat i tendències del màrqueting digitalsl Les dades que contínuament es publiquen ens permeten aproximar-nos a la realitat ia les pròximes tendències, on les xarxes socials, mòbils i les botigues en línia són els protagonistes indiscutibles. – 17 milions d’espanyols naveguen diàriament per internet – El 66% utilitza smartphones – El comerç electrònic creix un […]
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